Primary Greatness: The 12 Levers of Success

Author(s): Stephen R. Covey

Self Help & Psychology

Stephen R. Covey believed there were only two ways to live life: a life of primary greatness or a life of secondary greatness. Through his books and speaking, he taught that the intrinsic rewards of primary greatness - integrity, responsibility and contribution - far outweighed the extrinsic rewards of secondary greatness - money, popularity and the self-absorbed, pleasure-ridden life that some people consider 'success'. In his posthumous work, Covey lays out the 12 levers of success that willl lead to a life of primary greatness: Integrity, Contribution, Sacrifice, Service, Responsibility, Loyalty, Reciprocity, Diversity, Teaching, Learning and Renewal, For the first time, Covey defines each of these 12 qualities and how they can be leveraged and enacted in your daily life to lead you to success and happiness.

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Recognized as one of Time magazine's 25 most influential Americans, Stephen R. Covey has dedicated his life to demonstrating how every person can truly control their destiny with profound, yet straightforward guidance. As an internationally respected leadership authority, family expert, teacher, organizational consultant and author, his advice has given insight to millions. He has sold over 20 million books sold (in 38 languages), and The 7 Habits of Highly Effective People was named the No. 1 Most Influential Business Book of the Twentieth Century. His most recent major book, The 8th Habit , has sold nearly 400,000 copies. He holds an MBA from Harvard, and doctorate degree from Brigham Young University. He is the co-founder and vice chairman of FranklinCovey, the leading global professional services firm with offices in 123 countries. He lives with his wife and family in Utah.

General Fields

  • : 9781471155833
  • : Simon & Schuster Ltd
  • : Simon & Schuster Ltd
  • : 01 November 2015
  • : 234mm X 153mm
  • : United Kingdom
  • : 01 December 2015
  • : books

Special Fields

  • : 224
  • : 650.1
  • : Paperback
  • : Stephen R. Covey