Building A Better Business Using The Lego Serious Play Method: The Lego Serious Play Method

Description

Unleash innovation potential with creative, serious play Building a Better Business Using the LEGO(R) SERIOUS PLAY(R) Method delivers a creative approach to enhancing innovation and improving business performance, with the focus on unleashing play. Written by the two original Master Trainers for LEGO SERIOUS PLAY (LSP), the book outlines how LSP can develop teams, people, relationships and business . Based on the merging of play with organizational development, systems thinking and strategy development, LSP can foster improved meetings, faster innovation processes, team growth, and better communication. The belief that everyone intends to "do good" and has the potential to do it is at the heart of LSP. The method nurtures the idea that everyone in an organization can contribute to discussions and outcomes. Building with LEGO bricks is a type of creative play that triggers a different kind of thought process, unleashing imagination and potential that is frequently untapped by the logical mind. The book explains this hands-on, minds-on approach, and discusses the theory as well as the practical implementation of LSP.
Topics include: Observation of internal and external interaction dynamics Fostering a free and honest exchange of opinions Suspending hierarchy for better, more effective communication Facilitating change by encouraging exploration The LEGO SERIOUS PLAY method is employed by start-ups and multinational corporations alike to maximize synergy among teams and throughout organizations. For leaders looking to boost effectiveness and see better results, Building a Better Business Using the LEGO(R) SERIOUS PLAY(R) Method is a comprehensive introduction to this creative management technique.

Author description

Per Kristiansen is owner and partner at Trivium. Previously, Per was the global head for the LEGO SERIOUS PLAY business unit in LEGO. He is a master trainer of the LEGO SERIOUS PLAY methodology, and also serves on the board of Bonding, a global training company. Robert Rasmussen is co-principal for Rasmussen Consulting in the United States and in Denmark and is on the advisory board for Rasmussen Consulting in Japan and Singapore. Robert is the main architect and a master trainer of the LEGO SERIOUS PLAY methodology.

Table of contents

Introduction -- the Journey! Preface Chapter 1: "The Need" for building better business Beyond "20-80" & Creating "Leaning-in" Leaning in order to unlock Breaking habitual thinking Contemplating on the needs Chapter 2: The LEGO brick Using the LEGO brick outside the play room The LEGO SERIOUS PLAY use of the LEGO brick The LEGO SERIOUS PLAY kits Chapter 3: Defining "SERIOUS PLAY" Intro to Play Defining serious play Let's take a look at each model in detail The Core Process The Facilitator Traps Chapter 5: Contemplating the LEGO SERIOUS PLAY Territory The LEGO SERIOUS PLAY etiquette PART II. LEGO SERIOUS PLAY: The science platform Chapter 6. Building Knowledge - Giving your Mind a Hand Constructivism Evolution Contemplating giving your mind a hand Chapter 7: Neuroscience Attention Memory formation and retention Levels of processing Importance of Context Emotions Memory and Attention: two more observations Developing Insight Chapter 8: FLOW -- the joy of effective learning Flow and the LEGO SERIOUS PLAY method Chapter 9: Imagination -- Seeing what is not Strategic Imagination Chapter 10: Play is about process More on play PART III. LEGO SERIOUS PLAY at work Chapter 11: LSP at work Bird's eye lens #1: The market uses LSP to get people to lean forward Bird's eye lens # 3: The market uses LSP for complex dynamic challenges Bird's eye lens # 4: The market uses LSP to bridge diversity Example #1 Pharma company building new manufacturing site Example #2: Creating Value Propositions for SBU's in Multi-National Chemical company Example #3: Concept development Show-room Example #4: Company Ownership Transition Example #5: Internet retailer Strategy development Misconceptions Chapter 12: LEGO SERIOUS PLAY at work in LEGO Chapter 13: LSP at work outside business LSP in Education LSP in research Chapter 14: Contemplating LSP at work Chapter 15: Pushing the Boundaries -- with LSP Pushing past the challenges of dynamic complexity Pushing past death by data Pushing past what got you here wont get me there Pushing past high tech myopia Pushing past hero leadership Pushing past relying on individual genius Pushing past the carrot-and-stick